Master Persuading all over this election

Until giving up a few months ago, I struggled to understand Scott Adams’ fascination with Donald Trump. Slate’s Ben Dolnick succeeded where I failed.

“Every time Trump wins, Adams wins, too—Trump is the giant crushing his rivals one by one; Adams is the genius who saw that he would do it.”

“As his rightness about Trump became more apparent throughout last summer and fall, Adams’ blog changed—posts started getting longer and more frequent. His updates began to multiply. More and more of his blog was devoted to things that other people had written about him, or to praise he’d gotten, or to people he’d humiliated.”

Whether Trump wins or loses, I’ll never see Scott Adams as I once did. I liked him better before he was a Master Persuader.

When the interface becomes invisible

There’s been a lot of wailing and gnashing of teeth over Apple’s announcement there won’t be a headphone jack in the new iPhone. Eliminating the jack leaves more room inside the device and makes it more water resistant, which makes sense but Frank Swain (New Scientist) thinks there’s more going on here.

“Unlike visual interfaces, which demand your attention, audio provides an ideal interface for pervasive, background connectivity. The end goal is a more immersive type of computing, where the interface itself becomes invisible.”

I talk to my iPhone more and more. Google Now, Siri, text-to-speech. And my device (I just don’t think of it as a ‘phone’ these days) is getting better at “understanding” me and giving me the information I ask for.

But if Apple’s new bluetooth Air Pods work as Mr. Swain thinks they will, they might take us much closer to “a more immersive type of computing, where the interface itself becomes invisible.” Suspend your disbelief for a minute or two and imagine me sitting in my local coffee shop with my Air Pods in my ever-larger ears. I’m listening to Bob Dylan.

Siri: Excuse me, Steve, but you have a message from George Kopp. Would you like for me to read it to you? [George is on a VIP list of people I’ve told Siri I’d like to hear from when I’m doing other stuff]

Me: Yes, please.

Siri: George wants to know if you you’d like to have lunch at the fish place?

Me: Tell him I’d love to. What time?

Siri: I’ll check… George asks if noon is good for you?

Me: Tell him it’s a date.

[Later that morning]

Siri: The new John Sanford novel you pre-ordered on Amazon has shipped. Should arrive this Friday.

Me: Thanks, Siri. Put a link on my calendar to the description of the novel. I can’t recall what this one is about.

Siri: I’ve added a link. If you’d like, I can read you the description now…

Me: Okay. Please do [Siri starts to read the description, I remember, and tell her she can stop]

Siri has a standing order not to contact me between 10 p.m. and 7 a.m., unless I get a call from someone on my VIP list. Next morning I pop in one of the AirPods…

Me: Good morning, Siri. What do I have on the calendar for today?

Siri: You’re joking, right? [I’ve programmed Siri to have a sense of humor where she thinks appropriate] Actually, you do have one item. Hattie has an appointment at the vet for her annual shots. 4 p.m.

Me: When was she last at the vet? [Siri has access to my calendar, of course)

Siri: Looks like March 8th of this year. There’s a PDF of the vet’s notes from that visit attached to the appointment on your calendar. Would you like for me to email that to you?

Me: No thanks, I remember now. What’s the big news this morning? [I’ve given Siri a list of topics I’m interested in and she augments that with what I’ve been reading and searching. She reads headlines]

Me: Wow. Can you play the audio (from YouTube clip) of Trump saying he thinks Putin is a great leader?

Siri: Of course. The clip runs 45 seconds.

I could go on (and on) but you get the idea. Before anyone freaks out about Siri… this could Google Now or Amazon Alexa or (fill in the blank). And I’ve given my digital assistant access to all or most of my accounts. (Hey, Siri… when is my VISA bill due?)

Not keen on having a robotic voice buzzing in your ear all day? Chill. It will be as natural and pleasant as any human voice you hear. Even better. [More examples]

Will it seem strange to hear and see people talking quietly to these digital assistants? At first. But it’s pretty common to see people talking via bluetooth devices now. When everyone has and uses this kind of tool, it won’t seem that odd. Remember it would have once seemed strange to see people walking down the street talking on a phone.

No, I don’t think Apple is simply trying to get rid of the little white wire hanging from our ears. This is about a new way of accessing and interacting with all of the information in the world.

When this is over

“When this is over, you will have nothing that you want.” Garrison Keillor in the Washington Post.

“The cap does not look good on you, it’s a duffer’s cap, and when you come to the microphone, you look like the warm-up guy, the guy who announces the license number of the car left in the parking lot, doors locked, lights on, motor running. The brim shadows your face, which gives a sinister look, as if you’d come to town to announce the closing of the pulp factory. Your eyes look dead and your scowl does not suggest American greatness so much as American indigestion. Your hair is the wrong color: People don’t want a president to be that shade of blond. You know that now.

Why doesn’t someone in your entourage dare to say these things? So sad. The fans in the arenas are wild about you, and Sean Hannity is as loyal as they come, but Rudy and Christie and Newt are reassuring in that stilted way of hospital visitors. And The New York Times treats you like the village idiot. This is painful for a Queens boy trying to win respect in Manhattan where the Times is the Supreme Liberal Jewish Anglican Arbiter of Who Has The Smarts and What Goes Where. When you came to Manhattan 40 years ago, you discovered that in entertainment, the press, politics, finance, everywhere you went, you ran into Jews, and they are not like you: Jews didn’t go in for big yachts and a fleet of aircraft — they showed off by way of philanthropy or by raising brilliant offspring. They sympathized with the civil rights movement. In Queens, blacks were a threat to property values — they belonged in the Bronx, not down the street. To the Times, Queens is Cleveland. Bush league. You are Queens. The casinos were totally Queens, the gold faucets in your triplex, the bragging, the insults, but you wanted to be liked by Those People. You wanted Mike Bloomberg to invite you to dinner at his townhouse. You wanted the Times to run a three-part story about you, that you meditate and are a passionate kayaker and collect 14th-century Islamic mosaics. You wish you were that person but you didn’t have the time.

Running for president is your last bid for the respect of Manhattan. If you were to win election, they couldn’t ridicule you anymore. They could be horrified, but there is nothing ridiculous about being Leader of the Free World. You have B-52 bombers at your command. When you go places, a battalion of security guys comb the environs. You attract really really good speechwriters who give you Churchillian cadences and toss in quotes from Emerson and Aeschylus and Ecclesiastes.

Labor Day and it is not going well. You had a very bad month. You tossed out those wisecracks on Twitter and the Earth shook and your ratings among white suburban women with French cookware declined. The teleprompter is not your friend. You are in the old tradition of locker room ranting and big honkers in the steam room, sitting naked, talking man talk, griping about the goons and ginks and lousy workmanship and the uppity broads and the great lays and how you vanquished your enemies at the bank. Profanity is your natural language and vulgar words so as not to offend the Christers but the fans can still hear it and that’s something they love about you. You are their guy. You are losing and so are they but they love you for it.

So what do you do this winter? Hang around one of your mansions? Hit some golf balls? Hire a ghostwriter to do a new autobiography?

What the fans don’t know is that it’s not much fun being a billionaire. You own a lot of big houses and you wander around in them, followed by a waiter, a bartender, a masseuse, three housekeepers, and a concierge, and they probably gossip about you behind your back. Just like nine-tenths of your campaign staff. You’re losing and they know it and they’re telling mean stories about you to everybody and his brother.

Meanwhile, you keep plugging away. It’s the hardest work you’ve ever done. You walk out in the white cap and you rant for an hour about stuff that means nothing and the fans scream and wave their signs and you wish you could level with them for once and say one true thing: I love you to death and when this is over I will have nothing that I want.

This is so strong because Mr. Keillor writes like he talks (or talks like he writes). How would Donald Trump ever come to read this? Who would dare send it to him or even mention that it exists. Yes, lots of people have written unkind things about Donald Trump but I don’t know that I’ve read anything this true or painful.

The deep story of the right

I Spent 5 Years With Some of Trump’s Biggest Fans. Here’s What They Won’t Tell You. That’s the title of a well-written and (for me) very informative article by Arlie Russell Hochschild. The excerpt below is “the deep story of the right.”

You are patiently standing in the middle of a long line stretching toward the horizon, where the American Dream awaits. But as you wait, you see people cutting in line ahead of you. Many of these line-cutters are black—beneficiaries of affirmative action or welfare. Some are career-driven women pushing into jobs they never had before. Then you see immigrants, Mexicans, Somalis, the Syrian refugees yet to come. As you wait in this unmoving line, you’re being asked to feel sorry for them all. You have a good heart. But who is deciding who you should feel compassion for? Then you see President Barack Hussein Obama waving the line-cutters forward. He’s on their side. In fact, isn’t he a line-cutter too? How did this fatherless black guy pay for Harvard? As you wait your turn, Obama is using the money in your pocket to help the line-cutters. He and his liberal backers have removed the shame from taking. The government has become an instrument for redistributing your money to the undeserving. It’s not your government anymore; it’s theirs.

This piece does a better job of explaining the Trump phenomenon than anything I’ve read.

An actual Trump sentence


Clip of Presidential Candidate Donald Trump campaign event in South Carolina (July 21, 2015)

“Look, having nuclear—my uncle was a great professor and scientist and engineer, Dr. John Trump at MIT; good genes, very good genes, OK, very smart, the Wharton School of Finance, very good, very smart —you know, if you’re a conservative Republican, if I were a liberal, if, like, OK, if I ran as a liberal Democrat, they would say I’m one of the smartest people anywhere in the world—it’s true!—but when you’re a conservative Republican they try—oh, do they do a number—that’s why I always start off: Went to Wharton, was a good student, went there, went there, did this, built a fortune—you know I have to give my like credentials all the time, because we’re a little disadvantaged—but you look at the nuclear deal, the thing that really bothers me—it would have been so easy, and it’s not as important as these lives are (nuclear is powerful; my uncle explained that to me many, many years ago, the power and that was 35 years ago; he would explain the power of what’s going to happen and he was right—who would have thought?), but when you look at what’s going on with the four prisoners—now it used to be three, now it’s four—but when it was three and even now, I would have said it’s all in the messenger; fellas, and it is fellas because, you know, they don’t, they haven’t figured that the women are smarter right now than the men, so, you know, it’s gonna take them about another 150 years—but the Persians are great negotiators, the Iranians are great negotiators, so, and they, they just killed, they just killed us.”

There’s No Such Thing As A Protest Vote

In 2016, (the U.S. electoral system) will offer 130 million or so voters just three options:
A. I prefer Donald Trump be President, rather than Hillary Clinton.
B. I prefer Hillary Clinton be President, rather than Donald Trump.
C. Whatever everybody else decides is OK with me.

That’s it. Those are the choices. All strategies other than a preference for Trump over Clinton or vice-versa reduce to Option C.

Clay Shirky: There’s No Such Thing As A Protest Vote

Donald Trump’s Ghostwriter Tells All

God damn, this was a depressing read. But it’s a good example of something I don’t have a good name for. Sort of a you-know-the-truth-when-you-hear-it. It’s a combination of details and phrasing, maybe? Are humans wired to know when someone’s lying? The guy that wrote The Art of the Deal fucked up and knows it.

“But I knew I was selling out. Literally, the term was invented to describe what I did.” Soon Spy was calling him “former journalist Tony Schwartz.”

That is a heavy weight to carry and it might get a lot heavier.

During the eighteen months that he observed Trump, Schwartz said, he never saw a book on Trump’s desk, or elsewhere in his office, or in his apartment.

I’ll confess this is a bias of mine. I always feel a little superior to people to don’t read books. I wonder how many books (and screenplays) are in the works about Trump. I wonder if he knows the difference between famous and infamous. Or cares.