Current TV

I finally got a taste of current TV tonight (DirecTV 366). I say “finally” because I’ve heard about the channel but never bothered to find it and take a look. I thought it was interesting, fresh. If you’re not familiar with the idea behind the channel:

“We slice our schedule into short segments that we call “pods” — each just a few minutes long. And much of it comes straight from you. We call it viewer-created content, or VC2. Right now, VC2 makes up about a third of our channel — and that share is growing. Anyone who wants to contribute can upload a video. Then, everyone in the Current online community votes for what should be on TV.”

It was sort of like 60 Minutes for people under the age of 70. Very sharp graphics. And they include a little status bar near the bottom of the screen to let you know where you are in the segment. Nicely integrated with their website. I’ll be going back for another taste.

More TV on your iPod

NBC has inked a deal with Apple to become the second network to sell television shows a la carte on Apple’s online iTunes store. More than 300 episodes from about a dozen prime time, cable, late-night and classic TV shows are now available for $1.99 apiece, viewable on computers or downloadable on the latest, video-capable iPod.

The programming spans from the 1950s to the present, including shows from “Alfred Hitchcock Presents,” “Dragnet,” USA Network’s “Monk,” the Sci-Fi Channel’s “Battlestar Galactica,” and NBC’s hit series “Law & Order.” Sketches from “The Tonight Show with Jay Leno” and “Late Night with Conan O’Brien” are also for sale.

I’m guessing that’s the toe-in-the-water list and we’ll quickly see last night’s stuff on iTunes in the morning. One more example of that Long Tail. Those programs were just gathering dust and now they’ll generate dollars.

DirecTV offers smarter ad

An EarthLink spot came on DirecTV tonight and I noticed little Thumbs Up/Thumbs Down icons at the top of the screen. I punchedthe Thumbs Up button on my remote… the commercial paused…and the following offer was displayed:

“Right now, get a TREO 650 from EarthLink for $199 and get $10/month off EarthLink High Speed DSL. Interested? Allow us to send you a free brochure.”

The options were: “No, thanks anyway.” and “Yes, please send me a brochure!” I chose “No” and the ad resumed. I’m not big on coupons and special offers, but for folks that look for deals, this is a step in the right direction.

Cancellation great for ‘Arrested Development’

Lost Remote offers a fascinating alternative to today’s TV model: “Getting cancelled is the best possible thing that could have happened to Arrested Development. No longer shackled by the whim of a fickle network, “AD” can take advantage of all the technologies now available for video delivery and make more money. The model is just waiting to happen: AD, a pioneer in its style of comedy, should pioneer this, too.”

If you’re in the network business (TV or radio), this is worth a read. [via The Long Tail]

Comedy Central’s Motherload Net coming November 1st

“The Motherload Net will consist of five video-based channels featuring a mix of clips from Comedy Central’s programming as well as original content produced specifically for the broadband network.

“We’ve taken everything that is great about Comedy Central and shifted it into broadband,” explained Comedy Central president Doug Herzog. “They can program it themselves.”

The channels, offering more than 450 video clips at launch, are: Originals, TV Shows, The Daily Show with John Stewart, Comedians, and Cult Classics. Each channel will be updated five days a week, with a total of 50-80 new clips being added each week.”

60 Minutes is podcasting

A few weeks ago I had lunch with some lads in the Missouri Senate information office and we talked about podcasting. They’d heard about it but didn’t think it was anything “the members” would be very interested in. They emailed me today to say that some of the members are eager start podcasting. Whoosh.

And all my MSM buds keep asking, “Are they making any money?” Uh, no. And they’re not paying us to distribute their programming either.

LAPD Blue

NYPD Blue co-creator Steven Bochco is developing another cop show, this time for the WB. Variety.com describes it as “a young-skewing hourlong cop/mystery show revolving around two Hollywood homicide detectives at the LAPD.” Bochco says the untitled project will be “a little lighter in tone. It’s not heavy-duty or long on procedural. It owes more to ‘Columbo’ than ‘CSI.’ “

Bochco wrote a pretty fair Hollywood mystery novel a couple of years ago (Death by Hollywood) but I’m wondering if what I liked most about NYPD Blue came from the (then) tortured mind of David Milch.

HBO’s Entourage

Excellent piece at nytimes.com by Virginia Heffernan on Jeremy Piven who plays Ari Gold on HBO’s “Entourage.” Love the show. Love the writing. You gotta believe every agent in Hollywood is watching.

To the assistant of an elusive executive, he (Ari Gold) offers dictation: “I want you to pass this message along to Dana. Tell her that I still have the pictures from Cancun. Tell her that I’m going to start a Web site. I’m going to take a full-page ad out in The L.A. Times advertising it. Tell her it will be called I’mahollywoodexecutivewhore.com and that no password or fee will be required. Tell her I want a call back.”

PS: Piven had a small but wonderful part in Grosse Pointe Blank. When I clicked over to IMDB, I was reminded of the great cast of that movie: John Cusack, Minnie Driver, Alan Arkin, Dan Aykroyd, Hank Azaria.