Fictional Software: Spider Repellent

“You loaded the software and typed in the search words. Say you’d been arrested for drunk driving or soliciting a prostitute, or you’d been in a gossip page biting the ear of some pretty young thing in a nightclub. Or, for that matter, you had been charged by the SEC with swindling your shareholders. You typed in your name, along with “drunk driving” or “prostitute” or “ear” or “embezzling.” Spider Repellent found all the references to you on the Web and –deleted them.”

— Page 117, Boomsday, by Christopher Buckley

Thank you for dying

The new novel by Christopher Buckley proposes a way to fix the Social Security mess. From the BusinessWeek review:

“As the baby boomers shuffle into their sunset years, Uncle Sam will hand them a bundle of juicy tax breaks and assorted perks in return for agreeing to a painless lethal injection at age 65. Too draconian? Not to worry. A second option would give slightly less generous benefits to those who prefer to hang around to age 70.”

Only the genius who gave us Thank You for Smoking (the novel, not the movie) could make us laugh at something so serious. And, just so you know, I never trusted our government enough to think there would be anything in the fund by the time I need it and I’m not counting on it.

Oh yeah, the main character is “Cassandra Devine, a 29-year-old Washington public-relations executive by day and diva blogger by night.” (talk about a great stripper name).

Can your country do anything big and important?

Scott Adams is jealous of countries with governments and wishes he had one:

“…the Democrats are poised for a big win during the next election based on their excellent track record of doing nothing for years. Doing nothing might not sound like a good strategy to you, but if you compare it to what happens when the government actually does something, you can make an argument.

A good test of whether you have a government is this: Can your country do anything big and important? For example, could the United States start a new war, or end an existing one, or change its dependence on foreign oil, or provide health care to all citizens? Apparently not.

I hate it when the cartoonists are the only ones with a clue.

Dave Winer: “Reform journalism school”

“It’s too late to be training new journalists in the classic mode. Instead, journalism should become a required course, one or two semesters for every graduate. Why? Because journalism like everything else that used to be centralized is in the process of being distributed. In the future, every educated person will be a journalist, as today we are all travel agents and stock brokers. The reporters have been acting as middlemen, connecting sources with readers, who in many cases are sources themselves. As with all middlemen, something is lost in translation, an inefficiency is added. So what we’re doing now, in journalism, as with all other intermediated professions, is decentralizing. So it pays to make an investment now and teach the educated people of the future the basic principles of journalism.”

Good is not almost as good as great

Seth Godin on good salespeople and great salespeople. The best sales managers know in their guts this is good advice. They just don’t have the stomach for it.

“The great ones reach out. They work the phones when they’re not first in line. They understand what a customer wants. They’re not just better than good. They’re playing a totally different game.

My best advice: Fire half your sales force. Then, give the remainder, the top people, a big raise, and use the money left over to steal the best salespeople you can find from other industries or even from your competition. You’ll end up with fewer salespeople. But all of them will be great.

And the good guys? Have them go work for the competition.”

Why ‘not’ work for the NSA?

Good Will Hunting is ten years old, but this scene seems as fresh as today’s news:

NSA Guy: The question isn’t… why should you work for the NSA… the question is…why shouldn’t you?

Will Hunting: Why shouldn’t I work for the NSA? That’s a tough one. But I’ll take a shot.

Say I’m working at the NSA and somebody puts a code on my desk. Something no one else can break. Maybe I take a shot at it and maybe I break it.

I’m real happy with myself because I did my job well. But maybe that code was the location of some rebel army in North Africa or the Middle East and once they had that location they bomb the village where the rebels are hiding… fifteen hundred people that I never met, never had no problem with get killed.

Now the politicians are saying, oh, send in the Marines to secure the area ’cause they don’t give a damn…it won’t be their kid over there getting shot, just like it wasn’t them when their number got called cause they were off on a tour in the National Guard.

It’ll be some kid from Southie over there taking shrapnel in the ass who comes back to find that the plant he used to work at got exported to the country he just got back from and the guy who put the shrapnel in his ass got his old job ’cause they’ll work for fifteen cents a day and no bathroom breaks.

Meanwhile, he realizes the only reason he was over there in the first place was so we could install a government that would sell us oil at a good price and of course the oil companies use a little skirmish over there to scare up domestic oil prices. A cute little ancillary benefit for them but it ain’t helping my buddy at two-fifty a gallon.

They’re taking their sweet time bringing the oil back, of course maybe they even took the liberty of hiring an alcoholic skipper who likes to drink martinis and fucking play slalom with the ice bergs.

It ain’t too long till he hits one…spills the oil and kills all the sea life in the North Atlantic .

So now my buddy’s out of work, he can’t afford to drive, so he’s walking fucking job interviews, which sucks because the shrapnel in his ass is giving him chronic hemorrhoids, and meanwhile he starving ’cause every time he tries to get a bite to eat, the only Blue Plate Special they’re serving is North Atlantic Scrod with Quaker State.

So what did I think?

I’m holding out for something better.

I figure while I’m at it… why not shoot my buddy…take his job…give it to his sworn enemy…hike up gas prices…bomb a village…club a baby seal… hit the hash pipe and join the National Guard. I can be elected president.

What is really amazing to me is that gasoline today –at my local pump– is very close to $2.50/gallon. Nothing close to that when GWH was filmed, let alone written. Interesting, no? If I could ask Matt Damon and Ben Affleck just one question, it would be… tell me how you came to write that scene.

Reminds me of this post from 2004.

Blogging makes you respectful and clear

Seth Godin explains two of the biggest benefits of blogging:

“The act of writing a blog changes people, especially business people. The first thing it does is change posture. Once you realize that no one HAS to read your blog, that you can’t MAKE them read your blog, you approach writing with humility and view readers with gratitude. The second thing it does is force you to be clear. If you write something that’s confusing or in shorthand, you fail.

Respectful and clear. That’s a lot to get out of something that doesn’t take much time.”

I’ve been dealing with clients and customers for 35 years and there’s no question that the past five years of blogging has made me better at it.

Steve Outing: The future of news

Steve Outing posts an insightful look into the future of news that contains this gem from his interview with Robin Sloan, manager of new media strategy for Al Gore’s Current TV.

“I think ‘news’ just becomes a less distinct category. You don’t sit down with a newspaper, or even a news website, or even a super wireless e-paper device, for 10 minutes in the morning to very formally ‘get your news.’ Rather, you get all sorts of news and information — from the personal to the professional to the political — throughout the day, in little bits and bursts, via many different media. With any luck, in 5-10 years the word ‘news’ will be sort of confusing: Don’t you just mean ‘life’?”

Anyone that reads the news, produces the news, or is in anyway involved with the news should read Outing’s article. [via Terry Heaton]

I’m sorry. So sorry.

Seth Godin points us to this list of how to (and how not to) make an apology. During my years doing affiliate relations, I had to apologize many times. Didn’t matter who screwed up, I was the network as far as the affiliate was concerned. I quickly learned that weasel words and mealy-mouthed language (“We’re sorry you feel that way.”) didn’t cut it. And a sincere, heart-felt “I’m sorry” was really all most of them wanted.

I’m sorry for the way things are in China — John Denver