“I Got a Crush On Obama” video


I just took a look at the latest political video to go viral. The young woman featured in the “I Got a Crush On Obama” video is Amber Lee Ettinger (an actress). The real Obama Girl, the one who came up with the idea of the video, the song and the lyrics is Leah Kauffman, a 21-year-old undergraduate at Temple University in Philadelphia. When I left YouTube, the video had been viewed more than half a million times.

My first thought was, no political campaign could create something like this. My next thought was, if a campaign could create it, they wouldn’t want us to know they had. Much more effective. In this instance, I’ll probably never know. [Thanks, Jackie]

The Obama Channel

Barack Obama, a U.S. senator and potential 2008 presidential candidate, inked a deal recently to coordinate his Internet video campaign through Brightcove. Obama posted a video Tuesday announcing he’s forming an exploratory committee for the 2008 election. Brightcove will provide ongoing publication of campaign videos, creation of an Obama channel, and a syndication function that will allow bloggers and Web sites to publish campaign clips.

Brightcove looks, on the surface, similar to YouTube. But it’s very different, in that YouTube is designed for consumers to share videos with each other, while Brightcove is designed to allow businesses to publish videos to the Web.

Forget the politics for a moment… think of the implications of millions of people using their blogs to propagate the messages of their favorite candidates. We might live to see a day when it doesn’t take bazillion dollars to run for office.