20th anniversary of Radio Iowa

Radio Iowa is one of several state radio news networks owned by the company I work for. The first newscast went up “on the bird” on July 1, 1987. So the network is twenty years + 3 weeks old. I dug out the “start-up” file and took a little stroll down memory lane.

In the newsroom that first day: News Director Dennis Sutterer, O. Kay Henderson and Todd Kimm (Kay and Todd are still there, grinding out the news and sports). We leased two tiny rooms from an advertising agency in Des Moines. One for a studio…one for a very snug newsroom.

L-R: Todd, Dennis, Kay

Planning for the network started in October of 1986. In February of 1987, we mailed our first packet of info to radio stations throughout the state:

“Radio Iowa will be Iowa’s first full-service, satellite delivered state news network. Headquartered in Des Moines, Radio Iowa’s three person news staff will cover the legislature and state government.

The enclosed packet includes brief descriptions of Radio Iowa programming; a schedule of feed times; affiliattion contract and clearance declaration; and a demo cassette.”

There was more, but you get the idea.

In March of ’87, Roger Gardner and I started in-station pitches. A few of the stops on that first swing: Bill Wells, KSO, Des Moines; Mark Mennick, WOC, Davenport; Kevin Kelly, WDBQ, Dubuque; Betty Baudler and Rich Fellingham, KASI, Ames; Larry Edwards, WMT, Cedar Rapids; Glenn Olsen, KQWC, Webster City; Mary Quass, KHAK, Cedar Rapids; John Carl, KCOB, Newton; Don Tool, KRNT, Des Moines.

I think we went on the air with 32 affiliates airing our reports.

Radio Iowa: 20 years on

Off to Des Moines for a couple of days. Can’t remember the last time I was there. Couple of years ago? But I remember the first time. It was early in 1997 1987 and we (Learfield) were starting a statewide radio network. I was managing our news networks in those days and –with help from Roger Gardner– was tasked with hiring staff. We did most of the interviews in the bar and lobby of the Savery Hotel. I clearly remember meeting Kay Henderson and Todd Kimm, two of the original staff who are still with us.

I was also responsible for signing stations to the network. I couldn’t tell you how many times I criss-crossed Iowa in my little Toyota Corolla, but I hit every town with a stick. And broadcasters were very receptive. I think we had 30 affiliates by the time we went live in July.

Seems like yesterday.

Probably can’t make it happen this trip but I’m gonna sit down with Kay and Todd and record a little oral history of the network. Be fun to remember those that worked in our newsroom; the big stories; the funny stories; the affiliates. It might be too hot to share but we’ll keep it someplace safe until we can.

“Riverboat ring your bell”

“Soon, you may be able to hear the death knell for what was initially billed as “riverboat gambling” in Iowa. The Senate State Government Committee will meet tomorrow at 11:30 am in room 22 at the statehouse to take up a bill that will be another big moment in the long-running debate about gambling in Iowa. The bill would erase the requirement that those floating casino “barges” which are sitting on lakes be required to maintain the fantasy that the gambling casino is floating on water.” – O. Kay Henderson, Radio Iowa

We have a similar fantasy here in Missouri. But my favorite part of Kay’s post is the Maverick reference (AUDIO: MP3)

Radio Iowa: The Blog, getting noticed

Allbritton Communications launched The Politico today. It’s a free tabloid with an estimated circulation of 25,000 aimed at political junkies and Beltway insiders, and its companion website.

The Politico has garnered attention by snagging high-profile journalists to run the paper. Two of The Washington Post’s top political journalists — editor John Harris and reporter Jim VandeHei — left to become The Politico’s editor-in-chief and executive editor, respectively. Reporters have been lured from Time, U.S. News and World Report and the New York Daily News, among others.

Ben SmithOne of these superstars, Ben Smith, is blogging and includes our own Kay Henderson (Radio Iowa) in “Ben’s Favorite Blogs.” Just the latest high-profile link love for the Bloggerista.

In this 2003 post, I included Kay in my list of “Blogs I Would Read if They Existed.” And now it does. And I do.

More The Politico here and here.

Mr. and Mrs. Edwards court bloggers

Radio Iowa News Director O. Kay Henderson chatted with Mrs. John Edwards this afternoon about –among other things I imaging– blogging. Here’s a couple of excerpts from her post/transcription:

“It’s just a great medium and I’m really glad to have the opportunity to speak without having somebody say what I meant to say, you know, which happens whenever there’s a reporter between you — or even, honestly, your own press people — between you and the people you’re trying to get to listen to what you have to say.”

“Here’s what the Internet has to offer. It is a direct medium between people. There is no filter. There is no intervention and that is unparalelled. If you think back about the way we used to communicate in a democracy centuries ago where people stood in the town square, handing out pamphlets with their opinions on them — isn’t this the closest we’ve really come to that again? We’ve returned to that which is what we were based on, where people can stand on their little corner of the Internet, handing out their opinions to people who are willing to listen to them.”

Relaunching news websites

Learfield NetworksOne of the first Learfield networks to have a website was Radio Iowa, our state news network in Iowa. That must have been around 1996 and it was created (using Frontpage) by Dan Arnall and Allen Hammock, a couple college guys we hired to help us figure out “this Internet thing.”

Dan and Allen went on to pursue new adventures a long time ago. And we’ve added lots of websites –for our company and for clients– since those early days.

This week we relaunched RadioIowa.com. We relaunched WRN.com a about a month back and we’ll be putting up the new Missourinet.com in a couple of weeks.

Our news networks are pretty narrow in focus. We cover the legislature, state government and –with the help of our affiliates– news from throughout our respective states.

Our websites reflect that focus. State news and sports, with an emphasis on the sounds of the news. We are, first and foremost, radio networks. Our websites are designed to complement them. They are not high-traffic, destination sites. Time will tell if this strategy is the correct one. The next couple of years should be interesting.

Our new sites are very blog-like. At WRN.com, we blog the sports and our news director maintains a blog. At Radio Iowa, News Director O. Kay Henderson is generating a real following for her political blog.

Time will tell if I have taken us in the right direction with these sites. If you like what you see, email me and I’ll put you in touch with Andy Waschick, the man behind all of Learfield’s websites. If you don’t… please don’t tell me.

Decision time

Radio Iowa News Director O. Kay Henderson has some excellent advice for those who haven’t seen a debate, haven’t met one of the candidates, and haven’t a clue about how you’re going to vote:

“Go to an “opinion leader” in your life, in your neighborhood, in your community. This could be a person you see tomorrow in church. It could be the person you’re sitting beside at the high school play-off football game on Monday night. It could be a co-worker, or a life-long friend or the owner of the hardware store. Pick somebody whose opinion you respect (and who you suspect has been following the race) and ask them how they’re going to vote and why.

I confess I am one of the clueless to whom Kay refers. I might presume to modify her advice just a tad. Instead of “opinion leader,” I might seek out the smartest, best-informed, good person I can find, and ask him or her.

Take a moment to read Kay’s post. It’s a nice story.

White House Press Secretary Tony Snow doing a radio commercials

Radio Iowa News Director (and blogger) O. Kay Henderson heard White House Press Secretary Tony Snow doing a radio commercial on a Des Moines radio station this week and found it blog-worthy. The New York Times liked the story too:

“Just imagine, you’re listening to the radio, Tony Snow has been speaking to you as the spokesman for the leader of the free world, and then a commercial comes on with him trying to sell you a window,” Ms. Henderson said Thursday. “He introduced himself as Tony Snow, talked about the travails of remodeling projects, boasted about the 30-year history of this business and delivered the 800 number of the business, twice.”

My favorite quote from the story was by Mr. Snow: “It’s like, you don’t have the White House press secretary flacking siding.”

I suppose Kay could have done a “human interest” piece for our network but this is perfect blog-fodder. Not a big deal, just interesting. And how many reporters heard the White House Press Secretary shilling windows on the radio and didn’t think to follow up on it?

Show business is my life

Radio Iowa News Queen O. Kay Henderson emailed this affiliate update:

“As you know, KICD news director Brent Palm left to take a job at Minnesota News Network. His replacement is Tim Torkildson. Mr. T worked in radio 12 to 15 years ago. He left radio to become a clown and ringmaster for a traveling circus. He’s now left that career, settled in Spencer and is starting his third week on the job.”

Welcome back, Tim. I’d surely love to interview you for smays.com.