Tag Archives: google

“How Google Dominates Us”

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James Gleick’s The Information was one of the more interestisng books I’ve read this year. And this piece in the New York Review of Books he talks about “How Google Dominates Us. A few of my favorites:

  • “The business of finding facts has been an important gear in the workings of human knowledge, and the technology has just been upgraded from rubber band to nuclear reactor.”
  • “When (we) say Google “possesses” all this information, that’s not the same as owning it. What it means to own information is very much in flux.”
  • “(Google has) been relentless in driving computer science forward. Google Translate has achieved more in machine translation than the rest of the world’s artificial intelligence experts combined.”
  • “The merchandise of the information economy is not information; it is attention. These commodities have an inverse relationship. When information is cheap, attention becomes expensive. Attention is what we, the users, give to Google, and our attention is what Google sells—concentrated, focused, and crystallized.”
  • “Google makes more from advertising than all the nation’s newspapers combined”
  • “The perfect search engine, as Sergey and Larry imagine it, reads your mind and produces the answer you want. The perfect advertising engine does the same: it shows you the ads you want. Anything else wastes your attention, the advertiser’s money, and the world’s bandwidth.”

Almost every article about Google worries about the potential danger of someone having so much information about us. And yet, few seem concerned about how much power, information and control governments have over us. I’ll trust Larry and Sergey over any politician that has come along in my lifetime.

Google+ Hangout

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In the small town where Barb and I spent some of our best years, it was not uncommon for someone to pop in, without calling, with a six pack and just hang out. Before the evening was over, there could be 8 or 10 people, just hanging out. Nothing planned, no preparations.

I think that’s sort of what Google was going for with the Hangout feature on Google+. To make it that easy and that comfortable to hangout with friends. And I think they nailed it.

The video above does not do justice to the quality of the audio and video. Or to the ease of making it happen. I can easily imagine myself surfing mindlessly with the Hangout light on and people dropping by to chat for a few minutes..

You have to try it to appreciate it.

Is the party moving?

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Been a while since I went five days without sharing something here. Most of Friday and Saturday in Tulsa with family. Busy at work. But the real culprit is almost certainly Google +, the new social “project” from Google. I’m spending a lot of my online time there, and less all other places (here, Twitter, etc).

I won’t try to explain it. I learned that lesson with Twitter. If I have to explain it, you probably won’t use G+.  And I’ll be very surprised if it “kills” any of the other social sites. But for those who like and use Google products/services, Google + is fun.

Like most users, the Circles approach to following and sharing is the big thing for me. I have a circle of friends & family; work; and interesting people who I don’t know but like to read. This is pretty close to how my life works.

So what about smays.com. That’s a good question. Some of the Cool Kids have already shuttered their blogs and moved lock, stock and barrel to Google +. Unlikely I will do that. I have almost 10 years invested in this blog and I like having my on place to park things. But I do expect to post less.

I’m thinking I’ll share something here here when I have something “original” to contribute. All of the the “did you see this?” stuff will get posted to my Google + stream. That’s got to be a 10-to-1 ratio. Maybe higher.

As for Twitter, who knows. I really like the Twitter format. And the people I follow on Twitter. If many/most of them migrate to G+, Twitter becomes that much less interesting. We’ll see.

Revisiting Picassa

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I’m a long-time flickr fan. Have a couple of thousand photos in my photostream. Shoot, I’m paid up until 2013. It’s a great service. And yesterday I downloaded (copied) all of those photos and posted them to my Picassa account.

The geek-o-sphere is buzzing (wait, no good)… is all atwitter (uh, that won’t work)… talking about Google+, the new social initiative from Google. If you haven’t followed this, it’s not important, except to explain why I’m exploring another place to put my photos online.

I’m a big fan of most Google services (Gmail, Reader, YouTube, Calendar, Maps, etc etc) and all of these will –eventually– be tightly integrated with Google+. It dawned on me that photos was about the only thing I was not using Google for.

No one knows if Google+ will be a success but I’m hoping that it is and decided it made sense to bring my pix under the Google tent.

And if you have an invite…

Why I love Gmail #326

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The screenshot above is from a reply to an email earlier today. Note the “Consider including” option. The first two suggestions are on the money (not so “Bill Scott”). Gmail has had this feature for a while but I just haven’t been noticing it. It just gets smarter and smarter. I also like the option of editing the subject line but perhaps most email clients do this.

Chrome Notebook

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I was certain I had posted something about Google sending me a Chrome Notebook to try out but I can’t seem to find it [will update later]. After playing with it for a week I handed it off to George Kopp who kept it for a week and then last Saturday, Tom Piper took it. His excellent comments below.

Disclaimer: The first most difficult task is to set aside 32 years of self-contained computer experience (since my first Apple ][ 48K computer), and to stop using hand gestures on the trackpad to make things happen. That being said, I approached the Chromebook as a “new user” with a zest for trying out everything I saw.

Step 1: First impressions of this laptop are very positive. With a screen a little over 12″ diagonal, weighing in at just over 3 lbs, and a petite size of less than 1″ x 9″ x 12″, it feels like a solid package. The rubberized texture of the surface gives it a sense of stability which is easy to handle and carry around. The keys and trackpad are laid out well, and simple to understand.

Step 2: Hit the power button upper-left of keyboard, wait less than 10 second watching the colorful Chrome logo, and I am presented with an opportunity to select my local Wi-Fi network, and setup my Google-based login account, complete with a self-portrait . . . thereafter, I just select my picture, enter my password, hit Return, and I am instantly on the desktop. I am confronted with eight icons to choose from, which is very straight-forward.

Step 3: I start by double-clicking the YouTube icon. which takes me to the YouTube website in about 5 seconds. I select something under Most Viewed, and almost immediately am watching live action. Click on the left-arrow at upper-left, and I’m back to the YouTube menu where I select another . . . very quick response, but the sound on the unit isn’t very good. It’s time to move on, so I click an “x” in the upper tab, and return to the main screen.

Step 4: A double-click on Google Calendar brought up a week-at-a-glance view showing 7am-to-7pm time slots, and pre-posted holidays, plus a full-month minature at the upper-left corner. Buttons at the upper-right easily take me to one day, a week, a month, 4 days or agenda for all posted activities for the year . . . again, very fast. Edits a powerful with times, reminders, colors, guests, descriptions and more.

Step 5: Next, I tried GoogleDocs, which let me access and modify files I had previously posted. Simple and easy to do, little thought needed. I added the Scratchpad by clicking on the “+” next to the top top . . . neat little tool to capture and save thoughts while using another application. Gmail brought up a familiar screen showing email that I usually receive here . . . no surprises. GoogleTalk is my next tab opened, which appears that it will let me chat with another Google account holder, maybe even with video since I see a little green videocam silhouette (did not use this feature).

Step 6: Chrome Web Store is my next open tab showing lots of opportunities to get more programs, divided into descriptive categories. Popular Science (a hardcopy magazine I already get) was my first selection, which immediately appeared on screen and installed as a new main screen icon. Within 5 seconds of double-clicking, I’m in the animated magazine complete with movies and sound (adding earbuds improved the sound quality) . . . very fast access! I couldn’t resist installing Angry Birds (free) which played incredibly well. WeatherBug was my next installation (very fast installment) which worked great, giving excellent and quick information.

Step 7: Entanglement was my next tab to engage . . . cool music, with nice tutorial, but a little confusing, and very unusual game. I’m not much of a gamer, since this program, though intriguing, didn’t hold my interest.

Conclusion: The more I do, the more fun and engaging the experience with the Chromebook becomes. Overall, I found the response to be very good, the detail to be satisfyiing, the opportunities to be alluring, and the future to be full of possibilities (in spite of a trackpad that kept moving the cursor when I was trying to click on something). With a current market price of $430-$500 (Samsung at BestBuy), this device seems overpriced, but perhaps retail buying will get better with competition. In a fixed environment like an office, or at home (but not traveling), I could see real value in this unit.

Tom describes the battery life as “very impressive.”

UPDATE (6/26/11): Andy Small test-drove the Chrome for a week and shares his impressions.

In The Plex

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The full title of Steven Levy’s book is In the Plex: How Google Thinks, Works, and Shapes Our Lives. When I finished it I was pooped and a little depressed but I’m not sure I can explain either. Read the book and we’ll talk. [Good review in the Washington Post]

Looking back at some of the other books I’ve read about the Internet and technology, I think this might be my favorite. Up there with The Facebook Effect, Cluetrain Manifesto, and Cognitive Surplus.

David Kirkpatrick’s Facebook Effect was much kinder to Mark Zuckerberg than The Social Network but that story didn’t move me the way In the Plex did. And I’m sort of dreading the biography of Steve Jobs, though I can’t say why.

I used up some highlighter on this one and will add those passages here in a day or so.

We just don’t know which half

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“Every advertising should be measurable. You should be able to adjust it, right? Then you should be able to tune it, track it, track the right users, and target to the right people.” – Susan Wojcicki, Google Ad Chief (from In the Plex by Steven Levy)

Mel Karmazin calls this “fucking with the magic.” And sixty years ago, it was magic.

Google +1

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I was going to do a post about Google’s +1 but anyone who cares probably already knows what it is and how it works. The rest of you… just click the little button below each post if you like it. That will make that post more like to show up in relevant Google search results. Just click the fucking button.

Shareaholic

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For me the web has always been about discovering and sharing interesting stuff. That was a big part of why I started this little blog. The web is now much more than pages like this and sharing has gotten a lot easier, thanks to tools like browser extensions (sometimes called plug-ins). Little bits of code that allow you to do something from within your web browser.

My menu bar might have have a dozen of these little widgets. But I’ve found one that combines some of my favorites and I had to –that’s right– share it with you. Shareaholic.

Let’s say I come across an article and want to share a passage. I can email it; post it here; create a tweet; save it to Instapaper to read later; add to my Google shared items; or just create a short url for that page.

Shareaholic makes my browser (Chrome) just that much more valuable.