90 Day Jane (The Movie?)

I really hope this is a promotional gimmick for a movie (I think of life in terms of good movies and bad movies). Here’s how I see this one unfolding.

“I am going to kill myself in 90 days. What else should i say? This blog is not a cry for help or even to get attention. It’s simply a public record of my last 90 days in existence. I’m not depressed and nothing extremely horrible has lead me to this decision. But, does it really have to? I mean, as an atheist I feel life has no greater purpose. My generation has had no great depression, no great war and our biggest obstacle is beating Halo 3. So, if I feel like saying “game over”, why can’t I?”

Jane starts a blog to chronicle her final 90 days. Along the way she meets someone (or something happens) to change her mind. At least that’s how my “Old Yeller can’t die!” movie ends. I sort of hear a voice-over reading her blog posts, a la You’ve Got Mail.

The thing that makes me suspicious is the video of Jane shopping for her “suicide dress.” We get a good look at Jane in her undies and she just looks too fine to kill herself. (Yes, I am naive and sexist)

Moral dilemma: Do I follow Jane’s blog? Will I feel like a chump if/when this is revealed as a marketing scam? Will I be depressed if she does “it?”

PS: One last thought on this. Jane says she is an atheist. In the unlikely event this is legit… is it ironic that religious nuts kill half a dozen strangers before killing themselves…while an atheist goes alone?

UPDATE: Not a movie tease. An art project. The site has been taken down. [Thanks to John for letting us know]

Dave Winer podcasts “because I want to say something”

“There’s a mini-debate going on about whether podcasting is a success or worth it, or whatever, I’m not sure exactly what the issue is, but it’s framed this way –> if you can’t get advertisers to hitch a ride on your podcast then podcasting is not worth much if anything.

My phone doesn’t have a business model. Neither does my porch. I still like having a phone and a porch because they help me meet new people and communicate with people I know. Same with my blog and podcast.

I do a podcast from time to time because I want to say something. Whether I can run an ad on my podcast means nothing to me because I would never do it. … I would never burden my podcasting with the task of supporting me. It’s not why I podcast. … Blogging and podcasting exist independent of a professional’s ability to eek out a living using the tools of blogging and podcasting.”

You can read Mr. Winer’s full post here.

My colleague David is helping a number of clients with blogs and podcasts and none are ad supported. They exist solely to help tell the client’s story. Blogs and podcasts are inexpensive, effective, easy and fun.

For my part, nothing ruins a good hobby like trying to make money with it.

Unhappy Camper

Fbl_motorhomeOur offices are just a couple of hundred feet from the headquarters of the Missouri Farm Bureau. As I headed out for lunch I noticed a motor home had pulled off the highway, just in front of FB building. I didn’t have my camera (I know, I know) so I didn’t get a shot but found this on the FarmBureauLies.com website.

This guy is not a happy camper. And I have no idea who is right in his dispute with Farm Bureau.

I’m just wondering how many people got back to their offices and did what I did… pulled up the website. And if you’re Farm Bureau (or any big company), what –if anything– is the proper response. I’m sure the lawyers would tell them they can’t say anything about a matter that’s being litigated.

As disgruntled customers take their grievances online, it would make sense for big companies (and small ones) to have a online strategy of their own (I looked for a FB blog but didn’t find one). Seems to me companies have to find some way to engage with their customers in this space.

If the sign on the camper read “Learfield Sucks” and was parked in front of our building, what would we do? If Clyde Lear had his way, he’d probably go and talk to the guy. Maybe record an interview with the guy, let him tell his story. And then post all or part of that on the company blog.

Would the guy be any less pissed? Who knows. Would we look more responsive or concerned as a company? To some.

Tweeting the Iowa Caucuses

A couple of weeks ago I wondered if we’d see any live blogging from the local precincts that make up the Iowa Caucuses. I figured someone must be trying to pull this together and found this post by Patrick Ruffini at Hugh Hewitt’s Townhall.com:

“On Iowa Caucus night, I’d like to launch a little experiment in citizen journalism. Mobile technology allows anybody to communicate from anywhere, including from inside a caucus. Any caucus goer can become a citizen reporter, relaying key facts to the outside world instantaneously. I’d like to recruit an army of caucus insiders — both Republicans and Democrats — to report results instantly and share tidbits on what the campaigns are doing to sway last-minute undecideds.”

Caucus bloggers can participate via Twitter, email or by texting.

Not sure how busy I’ll be helping with RadioIowa.com, but I’ll try to keep an eye on this experiment.

Blogging as marketing tool

Good story in the NYT Small Business section on blogging as a marketing tool:

“…while blogs may be useful to many more small businesses, even blogging experts do not recommend it for the majority.

Guy Kawasaki, a serial entrepreneur, managing partner of Garage Technology Ventures and a prolific blogger, put it this way: “If you’re a clothing manufacturer or a restaurant, blogging is probably not as high on your list as making good food or good clothes.”

Blogging requires a large time commitment and some writing skills, which not every small business has on hand.”

New blogging rules from the NCAA

It seems pretty clear that the NCAA wants to prohibit anything approaching real-time coverage of the event. Companies –like the one I work for— pay millions for the exclusive broadcast rights to collegiate sporting events. A reporter (or a dozen reporters) up in the press box live blogging the game –in theory– dilutes the value of the rights we purchased.

“The NCAA this week announced a formal program limiting how often bloggers with media credentials can update their blog while attending championship college events.

The sports governing body set blogging limits for each sport. For example, those at football games can update their blogs three times per quarter and once at halftime. For basketball, bloggers can post five times per half, once at halftime and twice per overtime period.

The policy even sets rules for water polo (three per quarter, once at halftime), bowling (10 blog posts per session) and fencing (10 per session).”

The phrase that caught my eye was “bloggers with media credentials.” If
I’m just a fan, can I blog at will? If your credentials are at stake,
you probably wouldn’t fight this. But if you’re  a civilian, you could
tell the NCAA to piss off. Does this mean the NCAA thinks only bloggers
with some media connection can/will have a significant audience?

More ads flowing to blogs?

The Society for New Communications Research is a think tank on new media. They recently asked a couple of hundred advertising agencies about their plans to advertise and market in “conversational media” (blogs and podcasts and such). Among the findings:

“In the next five years, a majority of advertising and marketing professionals expect to spend more money on so-called conversational media–or online media that encompasses things like blogs and podcasts–than on advertising through traditional media such as newspapers or magazines.

Today, a majority of these agencies said that they spend about 2.5 percent of their total budgets on conversational media, but by 2012, they plan to tip that percentage to more than they spend on traditional media.”

From a post by Stefanie Olsen over at the C|Net Blog (Thanks to Kevin O’Keefe at LexBlog for the pointer.)

As one who has made his living from “radio spots” for 30+ years, this is hard to imagine. But five years isn’t that long. I guess we’ll see.

Band of Bloggers: War Through A Soldiers Eyes

Watched a really interesting program on the History Channel last night about military bloggers (milbloggers) in Irag:

“For the first time in history, modern technology is enabling viewers to experience war as it really is… directly from the battlefield. An ever growing band of military bloggers are using the internet, video cameras and cell phones to deliver honest, powerful and uncensored content. Band of Bloggers will be the site that will collect this raw and riveting “soldier generated content.”

Remember the early day of the war when network reporters (and anchors) were “embedded” with our troops, reporting from “the front lines?” Well, a lot of those reporters have got the fuck out of Dodge or been forced to do their reports from the basement of the Baghdad Hilton.

Questions of objectivity aside, you can’t get much more “front line” than these men and women. Some of them have even rigged cameras to their helmets to record video.

If Vietnam was our first televised war, Iraq is our first blogged war. If you’re a blogger or read blogs, you’ll want to watch Band of Bloggers.