Tag Archives: Apple

Crossing the Rubicon

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Here’s the plan. Tomorrow at 3:00 p.m. I meet Henry and we head for St. Louis where I purchase my first Mac. I really think he is more excited about this Moment than I. This could be the let-down of all time but for a peek in my head, pop Sergeant York into the DVD and FFWD to the scene where a drunken Gary Cooper gets knocked off his mule by a bolt of lightening and stumbles into Walter Brennan’s church, where they’re singing “Give Me That Old Time Religion.”

If they guys at the West County Apple Store could pipe that song over the sound system as I walk up to the counter, we’d have us pretty good TV spot. My plan is to see if I can wait a few days before I crack the seal on the new toy. Just to fuck with the Mac users a little bit.

More TV on your iPod

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NBC has inked a deal with Apple to become the second network to sell television shows a la carte on Apple’s online iTunes store. More than 300 episodes from about a dozen prime time, cable, late-night and classic TV shows are now available for $1.99 apiece, viewable on computers or downloadable on the latest, video-capable iPod.

The programming spans from the 1950s to the present, including shows from “Alfred Hitchcock Presents,” “Dragnet,” USA Network’s “Monk,” the Sci-Fi Channel’s “Battlestar Galactica,” and NBC’s hit series “Law & Order.” Sketches from “The Tonight Show with Jay Leno” and “Late Night with Conan O’Brien” are also for sale.

I’m guessing that’s the toe-in-the-water list and we’ll quickly see last night’s stuff on iTunes in the morning. One more example of that Long Tail. Those programs were just gathering dust and now they’ll generate dollars.

Presentations are conversations

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Garr Reynolds blogs about “professional presentation design” and offers some terrific insight into Steve Job’s presentation style, using his recent roll-out of the video iPod. Be sure to watch the video. This is how it’s done, kids. [via Micro Persuasion]

“What has always made Steve Jobs such a great presenter is that he seems relaxed and informal in tone and style (yet gracious), as if he were having a conversation with a group of friends at home in the backyard. … the essence of his masterful style is something many (most?) people can achieve in their own unique way. The secret is to communicate in front of a large group the same way you do everyday when you are talking with your spouse or your best friend down at the local Starbucks. The key is to look at presentations as conversations.”

Frozen Nano: Apple feet of clay

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After gushing all over everyone about the superior design of my Apple Nano, the little bastard has locked up tighter than a drum. Frozen solid. Tried all the fixes suggested on the Apple website but to no avail. Even tried to run the “restore to factory pre-sets” app but couldn’t make the PC see the Nano. Hmm, just like any other computer device, it would seem.

Update: When the battery finally ran all of the way down, the Nano powered down. When I plugged it back in the the PC, it apparantly reset itself.

Steve Jobs on podcasting

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“One thing Steve Jobs said to me that didn’t make it into my [June 28] story was that he’s getting interest from corporations about creating podcasts to reach customers and others directly  without going through [traditional media], offers Markoff. An example might include something like Adobe wanting a podcast for Photoshop users.

His point: All of this breaks down old traditions  everybody is getting dis-aggregated by new technologies, Markoff says. The lesson for PR practitioners, according to Markoff, is to recognize that things are changing in the media. More people are trying to reach [audiences directly].”

— From a story by NY Times’ John Markoff who recently interviewed Steve Jobs when Apple added podcasts to iTunes

MSN Music Store

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I just purchased my first song online. I downloaded a few songs back in the early days of Napster and KaZaA but never really got into it and –later– hated the way KaZaA scewed with your system. While I love the look of the iPod, I don’t have one and probably won’t buy one, again, just because I’m not into walking around with ear-buds. While the new MSN Music Store might be inferior in every way to iTunes, I found it very easy to use. My Net Passport info was already on file so it took about 15 seconds to agree to let them bill me for music downloads (which will play on just about any device). Jackson Browne’s Stay was my choice for first legal download. MS made this pretty easy and I suspect I’ll buy more music online than I ever have (or would) at the music store.

Thinkpads Forever

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I bought my first IBM Thinkpad in 1996. That was the year IBM introduced the 560 model, the first “ultraportable.” The little bugger is still working. In December of 2000 I replaced the 560 with an A21p. I told the IBM rep on the phone to give me “the biggest, baddest box you have.” The warranty on the A21p expired in later February and the mother board expired last weekend. A brand new Thinkpad R40 left Hong Kong overnight and is heading my way.

Thought about buying a Mac (for about 30 seconds) and decided to stick with what I know. Thinkpads are a little pricey but looking at the 10-year-old 560 over there on the couch reminds me why I keep coming back.