Category Archives: Social Media

Blogging coming back in style?

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David Heinemeier Hansson (creator of Ruby on Rails, Founder & CTO at Basecamp) is leaving Medium for… a WordPress blog.

“Writing for us is not a business, in any direct sense of the word. We write because we have something to say, not to make money off page views, advertisements, or subscriptions.”

“Beyond that, though, we’ve grown ever more aware of the problems with centralizing the internet. Traditional blogs might have swung out of favor, as we all discovered the benefits of social media and aggregating platforms, but we think they’re about to swing back in style, as we all discover the real costs and problems brought by such centralization.”

“With the new take, we’re also trying to bring more of a classic SvN style back to the site. Not just big, marque pieces, but lots of smaller observations, quotes, links, and other posts as well. In fact, the intention is to lessen our dependency on Twitter too, and simply turn Signal v Noise into the independent home for all our thoughts and ideas – big or small.”

I’ve been seeing articles (posts?) on Medium for six or seven years but never paid much attention. Here’s the Wikipedia page.

Nanoinfluencers

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“Nanos” for short. From the NYT story:

“People who have as few as 1,000 followers and are willing to advertise products on social media. Their lack of fame is one of the qualities that make them approachable. When they recommend a shampoo or a lotion or a furniture brand, their word seems as genuine as advice from a friend. In exchange for free products or a small commission, nanos typically say whatever companies tell them to.”

“Social media is making the world a better place”

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I gave up Twitter two years ago, never did Facebook and said goodbye to Google+ recently. Social media seemed only slightly less afflictive than opioid addiction. But this post by Kevin Drum offers a glimmer of hope:

The internet boasts an immediacy that allows it to pack a bigger punch than any previous medium. But this is hardly something new. Newspapers packed a bigger punch than the gossipmonger who appeared in your village every few weeks. Radio was more powerful than newspapers. TV was more powerful than radio. And social media is more powerful than TV.

Broadly speaking, the world is not worse than it used to be. We simply see far more of its dark corners than we used to, and we see them in the most visceral possible way: live, in color, and with caustic commentary.

The money quote: “If you want to make things better, you first have to convince people that something bad is happening. Social media does that.”

Google+ going away

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It’s that scene where all the seniors are gathered at the high school hangout, just before everyone heads off to college or the Army or a full-time job at Wal Mart. Everyone promises to keep in touch but knows they won’t. I’ll miss the friends I’ve made on Google+. I got in the car or on a plane to go meet some of you f2f.

But like everyone else, I could see this coming. I’m guessing a lot of folks will swing over to FB and reassemble there. Not an option for me. In fact, this was my last little toe-in-the-social media-water. I’ve been spending time one a Land Rover forum and feel comfortable with the focused/moderated environment. No politics, no ranting… just guys talking about their trucks.

I guess I’m still a little surprised nobody has figured out a way to do a paid social media platform. Sure seems like there would be a lot (okay, enough) people willing to pay, say, twenty bucks a year for an ad-free site. But no such thing exists as far as I know.

Mastodon: Ash Furrow

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Mastodon is a microblogging platform, often compared to Twitter. If you’re not familiar with Mastodon, you can probably skip this interview. Ash Furrow is the administrator of one “instance” of Mastodon. In this 25 minute interview he answers the questions below.

  1. Would you mind telling us a little about yourself? What do you do when you’re not feeding and caring for Mastodon.Technical?
  2. How did you get involved with the Mastodon movement?
  3. When did Mastodon.Technical go live? Do you recall who was Tooter #1?
  4. Are you (now or previously) active on other social media platforms?
  5. While a lot of people are apparently happy with Facebook and Twitter, many others are fleeing and looking for something else. What’s happening?
  6. What are the important differences between Mastodon and the more established social platforms?
  7. There have been no shortage of Twitter “replacements” but few have gotten traction. Is Mastodon different? Why?
  8. The “federation” concept seems pretty simple to me but I keep reading about users who find it confusing. Is this a problem?
  9. Are there instances operated by hate groups? Have you had to ban users from your instance?
  10. What is the biggest misconception about Mastodon?
  11. How much time do you invest each week working on your Mastodon instance?
  12. As it grows, do you feel trapped in any sense?
  13. As the admin for your instance, you are — I assume — all powerful. You’ve published user guidelines, have you had to exercise that power?
  14. What would you like the Mastodon Federation to look like a year from now?

Mastodon is a federation

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Excerpt from explainer by Eugen Rochko:

“One of Mastodon’s fundamental differences to Twitter is federation. To bring that word into context, the United States of America are a federation. In a more technical context: E-mail is federation. It means that users are spread throughout different, independent communities, yet remain unified in their ability to interact with each other. You can send an e-mail from GMail to Outlook, from Outlook to someone’s private e-mail inbox. Mastodon’s federation is similar: users from different sites (let’s call them “instances”) establish connections between these sites by following each other and sending each other messages like on any other social network.”

What does federation mean for the user?

  • You can have the username your desire, as long as you can find an instance where it is available
  • You can pick an instance run by someone you trust and whose content policies you agree with, or run one yourself with some technical knowledge
  • Users are spread out, so individual instances are smaller, and as such communities are easier to build and moderate
  • No monopolies, if one instance ever shuts down, you don’t have to convince your friends to switch to a different social network, you just let them know to follow your new account on a different instance

I’ve never used Facebook and stopped using Twitter six months ago. Still cruise by Google+ a couple of times a day but spending more time at Mastodon.Technology these days. You can search for @smays@mastodon.technology

“Notification gratification”

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“Social media was serving, at least for me, as a sponge that wicks up any stray attention—and with it, time—and then keeps drawing more of both until you consciously break away from it. And of course it does — unlike reading, working, physical activity, or real-life socializing, social media is an activity that takes no effort. It doesn’t require any confidence, resolve, or intention, and doesn’t entail any risk.”

The only social media apps on my phone were Google+ and tumblr, with the former getting the lion’s share of attention. Both gone now. I can still check in but I have to be “intentional” about it, as David Cain says in his thoughtful post. Sit down. Open up the MacBook. And a browser. He said the mindless scrolling was eating up 45 minutes to an hour a day. Easy to believe.

Try to play the hits

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I came of age in the era of push-button radios (in cars). If a station played a song I didn’t care for… (chunk!) I hit the button for another station. Commercials or news? (chunk!) If going through my presets didn’t get me a song, I’d keep punching. When I got a job as a DJ an awareness of that ever-so-brief window was hard-wired. You only had a listener until you aired something they didn’t like. Which was inevitable, of course, especially in a small market like ours. But you tried to play the good stuff and keep the tune-outs to a minimum.

I’ve always (instinctively?) approached online with this in mind. Blogging in the early days and social media later. Will my share ‘hold’ the reader… or tune them out? After all, few of my ‘followers’ know who I am (or care). They’re waiting for the next nugget and if it doesn’t come (often enough) why would they hang around.

I have a theory that most on social media imagine a relationship that doesn’t exist. “They follow me because they care about what’s happening in my life, even the most trivial thought or event.” Maybe. I’m gonna keep playing the hits (or try to).

Mastodon

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I’ve been hanging out in a new social media neighborhood for the last week or so. It’s called Mastodon and it’s sort of like Twitter that you made in your garage with a glue gun and some Gorilla tape. This article will explain it better than I can.

I created my Twitter account on February 21, 2007 (account #786,471). When I stopped using Twitter last November I was following 176 people and 118 were following me (but I never saw any evidence of that). In those ten years I tweeted 11,565 times. Twitter was where I got most of my news.

But in 2016, nearly every single tweet, from every single user I followed, was politics. A solid fucking year of politics. And while I haven’t been back to my account, I assume that has not changed and will not for the foreseeable future. So I moved on. No idea if I’ll ever go back.

This Mastodon thing is fun and interesting but I’m not sure I can explain why. Where there’s one Twitter, owned and operated by a big corporation… there a thousand (?) Mastodon ‘instances.’ Maybe like 1,000 Twitters that can talk to each other?

I liked Twitter’s 140 character limit but Mastodon’s 500 character posts are growing on me. I’ve always leaned more toward writing something than throwing up one of the annoying goddamned animated GIFs (you an do that on Mastodon, too). There’s a bit of a Wild West feel for now but I suppose that will change.

I’m meeting new people and that’s a breath of fresh air. I’m reading the businesses don’t like it and that is a BIG plus for me. I do not like being “monetized.”

Mastodon is just confusing enough to keep your grandmother from showing up, another plus.

My first BBS

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I joined my first BBS (bulletin board system) on November 18, 1994. It was called Fun City and was operated by Kevin Diehl.

(Wikipedia) A bulletin board system, or BBS, is a computer server running software that allows users to connect to the system using a terminal program. Once logged in, the user can perform functions such as uploading and downloading software and data, reading news and bulletins, and exchanging messages with other users through email, public message boards, and sometimes via direct chatting. Many BBSes also offer on-line games, in which users can compete with each other, and BBSes with multiple phone lines often provide chat rooms, allowing users to interact with each other. Bulletin board systems were in many ways a precursor to the modern form of the World Wide Web, social networks and other aspects of the Internet. Low-cost, high-performance modems drove the use of online services and BBSes through the early 1990s. Infoworld estimated there were 60,000 BBSes serving 17 million users in the United States alone in 1994, a collective market much larger than major online services like CompuServe.