Something we want and couldn’t have before

A thoughtful essay on “content” and publishing by Paul Graham

“I don’t know exactly what the future will look like, but I’m not too worried about it. This sort of change tends to create as many good things as it kills. Indeed, the really interesting question is not what will happen to existing forms, but what new forms will appear.”

“When you see something that’s taking advantage of new technology to give people something they want that they couldn’t have before, you’re probably looking at a winner. And when you see something that’s merely reacting to new technology in an attempt to preserve some existing source of revenue, you’re probably looking at a loser.”

Emphasis mine.

Websites: Fast, easy, inexpensive

A couple of weeks ago I got a call from one of the guys in our Minnesota office. He wanted a website to serve the advertisers of one of our networks. Said he didn’t really have a budget and he’d like to have it by the first home game, to be played in a brand new stadium (just over a week away). They were going to have lots of photos and didn’t have a good way to share them with fans and sponsors.

I purchased a WordPress theme (from Studio Press) for $65 and paid another hundred or so to have it customized (thank you, Rebecca). Ten days later the site was up and running (still adding content, obviously).

I’ve been at this long enough to be amazed that I could give the guy a credible website for $200 in a week-and-a-half. AND because it’s WordPress, he –or one of his interns– can update this site thorughout the season. I remember when this would have taken months and cost thousands of dollars.

Gnomedex 9.0

In a few days I make my annual pilgrimage to Seattle for Gnomedex (“a technology conference of inspiration and influence”). This is the only conference I attend and it’s important enough that I pay my expenses when necessary. I consider it a valuable investment (and tax deduction).

It’s a very small conference. Maybe 300 people? Brief bios of this year’s speakers give you some idea of the eclectic nature of Gnomedex. Here’s how one hoary attendee described the event:

“Every year I come back from Gnomedex with a sense of perspective. A better understanding of where I am on the technology continuum (for lack of a better term)… Attending Gnomedex is like cresting a hill and –for just a few minutes– I can see some of the smart kids way off on the horizon, running toward the future. I won’t catch them, but it’s nice to get a glimpse every now and then.” [More on the Gnomedex philosophy]

This is an easy conference to keep up with. This is the conference where I first heard about blogging, Twitter, social media and so much more that has become part of our lives. These are the geeks who come up with these little time munchers. I have no idea what I’ll learn this year but I’m all tingly with anticipation.

All I need is this bowling ball. And this ash tray.

Steve Rubel lists five ways in which he is simplifying his technology:

  1. Eliminating any bookmarks, software/webware that I haven’t used in the last seven days
  2. Cutting back to two devices for everything – a laptop and a cell phone. Period, end of story
  3. All critical data seamlessly syncs between these two devices. If a service doesn’t allow me to sync stuff via the cloud and access it both online and off, it’s toast
  4. He’s dumped tons of of stuff: RSS feeds and virtually every email newsletter
  5. Setting up lists on Friendfeed to help me find signals in the noise

That sounds really good to me. I’m feeling more cluttered every day. Too many atoms, too many bytes (bits?)

  • #1 will be a snap for the bookmarks. I’ll have to nut up to kill some of the software I’m not using. Wish me luck.
  • #2 is equally appealing. I could get by with my MacBook and my iPhone. But the big iMac at work belongs to the company, so… and the Mac Mini at home really gets very little use.
  • #3 The whole Mac/Mobile Me experience has made me very reliant on sync’ing. I have a couple of apps that don’t but not many.
  • #4 is pretty easy to do. Got my RSS subscriptions under 50. If I add one, I’ll try to find one to delete
  • #5 I’ve never been able to get with the Friendfeed thing. I’ll take another look but…

“100% User-Controlled Radio”

Later this month (28th), CBS Radio will debut “… the industry’s first 100 percent user-controlled, on-air radio program” Sunday nights on KITS-FM in San Francisco. The website is called Jelli. [ADWEEK]

“A far cry from the days of phone-in requests, Jelli gives listeners complete control, just as if they were in the station studio. Using Web-based, real-time voting and other features, listeners create the playlist, determining what is broadcast over the airwaves seconds before it plays. The community can even vote to pull a song off the air instantly.”

I think I agree with James at Podcasting News. Feels a little gimmicky. I wonder if OFF is one of the options.

You can change everything

In a recent post, Seth Godin reminds us we are not really stuck in a rut. We can, in fact, change everything and then lists a bunch of ways to do that. Some of my favorites: Move to Thiland; Become a vegan; Have all meetings in a room with no chairs, and everyone wears a bath robe over their clothes.

But as one who spends most of his days (and nights) working on websites, this one really spoke to me:

“Delete your website and start over with the simplest possible site”

Might be difficult to make this blog more simple. But some of our company websites could be a LOT leaner and cleaner. I’d love to flush ’em and start over as Seth suggests.

stitcher: “Your information radio”

The idea behind stitcher is simple. Organize your favorite podcasts and listen to them all together, in the order you want. It seemed more appealing as an iPhone app than on the desktop. (Like so many things). This is what Jeff Jarvis calls “be the platform, not the commodity.”

When our local news radio station switched from CBS to Fox, I really didn’t have a source for national news (after dropping XM some months ago). And I just never seemed to be in the car at the top of the hour.

With stitcher, I select from a variety of news (or other genres) sources and stack them in the order I want to hear them. And stitcher will email or txt me when something updates.

I can really program my own radio station now.

A feature I’d like –but didn’t find on the website– is the option of adding a local or state newscast to my line-up. You can submit a podcast and hope the stitcher folks add it but we’ll have to see how that works.

If I were programming a local station –or even a state news network– I think I would produce at least two special newscasts each day, designed just for podcasting. I’d have one online by 6 a.m. (local time) and the other by 4:30 p.m. I’d probably keep them in the 5 min or less range.

I’d do my best to get stitcher to add them to the lineup while promoting the podcast on air to the local audience.

Here’s something else I might try…

I’d create a KXYZ News Twitter page and blast out any and ever nugget of news I could find. From any news source. Local newspaper, TV station, news releases, blogs… wherever. And once an hour I’d link my tweet to a 2 min audio news summary. With a reminder that more news can be found on our website.

I think the real challenge for MSM is to stop thinking in terms of what is best for us and ask what would be interesting or useful to those formerly known as The Audience. Only then can we begin to reinvent ourselves for the future that is already here.

PS: And one more thing. If I was one of the growing number of reporters (print, radio or TV) currently out of work, I’d use some of my spare time to produce the podcast described above. You don’t need a printing press or studios or radio/TV transmitters or towers. You need a laptop and a camera and a smart phone. And some imagination. Bet you won’t be without a job for long.

The reporter of the future is here today

Micro Persuasion:

“The word newspaper is really a misnomer today. Or at least it will be soon. Increasingly news is delivered digitally and it’s interactive. People are certainly writing newspapers off for dead, but I think they have a bright future (in digital form) and it’s right in front of them.

Everyone’s looking for a solution to the newspaper problem. But the answer is right under their nose. The picture is slowly evolving through the breakthrough work of individual reporters who are using social media to build a stronger connection with their audience (and their own personal brands in the process).”

Read the post for the answer. If you work for our company and would like to know how to use any of the tools referenced in this post, I will be happy to help you get started. If you work for another company, we have a digital SWAT team that can get you started.

Texting around the world

Okay, I’m still in the ooh and aah stage with the iPhone. And I’m playing with texting as alternative to email and voice calls. My brother and his family are back home in Bandar Lampung, Indonesia, and it turns out we can text back and forth.

Yeah, I know I’ll probably get some huge-ass bill at the end of the month but if this is part of my 200 text messages, it’s pretty cool. A great way to stay closer.

Scott Adams: Future of your phone

This post by Scott Adams illustrates why I think owning a smart phone is important. He makes some predictions about future applications:

WHATS-HIS-FACE: This application would let you discreetly take an iPhone photo of an acquaintance whose name you can’t remember then it uses face recognition to search for the name online. Someday everyone will have a Facebook-like web page, so searching for faces will be feasible.

DOCTOR-IN-A-BOX: Someday you’ll be able to take an iPhone picture of your suspicious moles, abrasions, fungus, or whatever and get an instant automated diagnosis and suggested treatment.

WHAT’S-IT-LIKE-THERE? Imagine wondering how long the line is to an event, or what a particular forest fire looks like, for example.  You send a query through your iPhone for anyone who is in that area, according to GPS tracking, and ask for a look. A kind stranger takes your query, sets his phone to stream video, and gives you the view from his perspective. You would have eyes anywhere there are people.

BRAIN-EXTENDER: Google and Wikipedia are already brain extenders. You can find almost any information you want and quickly. But imagine how much cooler it would be if your iPhone headset was continuously monitoring your conversations and answering your questions as they arise, or whispering suggestions in your ear. That application seems likely to me.

Before dismissing these, think about how unlikely it would have sounded if someone had told you it was possible to have have your phone “listen” to a song and tell you the name and artist.

As I get more familiar with the iPhone, I find myself thinking more about my use of –and relationship with– The Web. More and more of my time is spent in “the cloud.” Typepad, Gmail, Flickr, YouTube. My laptop, desktop and phone have become a means to “get to” and interact with my stuff out there.

The iPhone makes you aware of how much time you were not connected. Even with the MacBook at my side.

I overheard some of the regulars at the Towne Grill trying to come up with the name of some actor in a TV show. I couldn’t remember either but looked down at the iPhone and thought how easy it would be to google the answer. But that wouldn’t have been in the spirit of the discussion.

Putting aside the warnings of the The Matrix, Terminator and countless other movies and books… I find myself thinking of the web as one big old computer that we all use. And when it becomes smarter than we are (and self-aware) I want to be connected. All the time.