Max Headroom introduced us to Blipverts. “High-speed commercials condensed into a few seconds that prevent channel changing and embed themselves in viewer’s minds. Sometimes they cause the heads of viewers to explode. “

On January 15, Cadillac will launch a series of five second commercials to illustrate the speed of its cars which can accelerate from zero to 60 in that short time. The ads include a voiceover which says, “How fast? That Fast.” [Adrants]